HI, I’M SARAH “SLI” SLIMAN.

Hi, I’m Sarah Sliman, a UX designer, brand creative, and strategist blending bold visuals, human-centered experiences, and a deep care for the people behind the pixels.

My creative journey began long before August 2025, when I graduated with a B.S. in Graphic Information Technology, with a concentration in UX, from Arizona State University’s Fulton School of Engineering. I have over 10 years of creative experience across UX, graphic design, content strategy, and digital marketing—and I’m just getting started.

Based in South Florida, I’ve led brand and product design for a diverse range of clients, including nonprofits, indie game developers, churches, startups, and established companies, with my campaigns generating over $3 million in digital sales. My work is fueled by curiosity, purpose, and a love for creating things that are both joyful and functional. This breadth of experience has honed my skills, and I'm confident in my ability to handle any design challenge that comes our way.

I’m currently open to hybrid and remote opportunities in UX and product design, as well as roles in user research, brand strategy, and content-driven design. I'm particularly interested in senior-level or management positions where I can lead creative vision, mentor teams, and build joyful and impactful experiences. Whether you're a mission-driven startup, established org, or something in between, I’d love to hear what you’re building and see how I can help.

Are you ready to team up to level up your experiences? Let’s get started.

I’VE WON OVER 20
AWARDS FOR
DESIGN, WRITING, PHOTOGRAPHY, EDITING,
AND LEADERSHIP.

FUN FACT: I’M A FLORIDA GIRL BUT LOVE TRAVELING TO COLD AND SNOWY PLACES.

LEVEL UP EVERY EXPERIENCE

✦

LEVEL UP EVERY EXPERIENCE ✦

CAREER HIGHLIGHTS

Think of this as the “speedrun” version of my experience. For the full walkthrough—including roles, skills, and special achievements—visit me on LinkedIn.

As the lead creative strategist for BurnJack, a debut fantasy casino roguelike from PipPep Games, I developed the complete brand identity—logo, visual system, and brand voice—transforming multiple failed concepts into a cohesive, trademark‑ready brand. I’m now building the game’s web presence and marketing rollout, including a Kickstarter‑ready UX mockup, campaign assets, and social strategy to launch BurnJack to players worldwide.
Led the full visual rebrand for a large multi-campus church, modernizing print, digital, and in-person experiences while boosting social media engagement by 200%+. Oversaw UX-focused projects, including a redesigned new guest booklet and a user-centered website mockup, while mentoring junior designers and collaborating cross-functionally with leadership and ministry teams.
Over the past decade, I’ve partnered with clients across industries—from startups and artists to government orgs and nonprofits—crafting design solutions rooted in storytelling, strategy, and user experience. My freelance work spans brand identity, hand-painted signage, web layout, social media content, and marketing collateral, always tailored to enhance clarity, cohesion, and connection.
Optimized dealership websites and digital marketing campaigns for a fast-growing automotive group, enhancing user experience and driving over $3M in vehicle sales. Managed inventory accuracy and page content, led successful SEO/SEM strategies, and created high-performing visuals and banners for key promotions. Collaborated with dev and sales teams to boost usability, leveraging UX principles to increase engagement and streamline conversion paths.